Frequently Asked
Questions

The price of a website depends on its scope — how many pages, how complex the design, whether custom functionality is needed, and what integrations are involved. A straightforward business website sits in a different range than a multi-page platform with custom features.

We don't publish fixed prices because every project is different, and we think it's more honest to give you an accurate number after a short conversation than a range that means nothing. Contact us with a brief description of what you need and we'll come back with a clear estimate — no strings attached.

A typical business website takes between 3 and 6 weeks from kickoff to launch. More complex projects with custom functionality, larger page counts, or e-commerce take longer. The most common cause of delays isn't development — it's waiting on content, feedback, or approvals from the client's side.

We'll give you a realistic timeline estimate before the project starts, and we stick to it. If you have a hard deadline, tell us upfront and we'll let you know whether it's achievable.

Yes. We work with clients from all over the world. All project communication is conducted in English, and we're experienced with remote collaboration — calls, shared documents, and async updates work well for clients regardless of location.

To kick off a project we typically need: a clear description of what you want built, your brand assets (logo, colors, fonts) if you have them, any existing content you want to carry over, and examples of websites or styles you like. We'll walk you through the full requirements during the discovery session.

If you don't have all of this ready, that's fine — part of our process is helping you define what you need. You don't need to come in with a complete brief to start a conversation.

Yes, fully. Once the project is paid and delivered, you own all the code, design files, and assets. There are no licensing fees, no lock-in, and no ongoing dependency on us unless you choose to work with us further. The website is yours to host wherever you like and hand off to any other developer in the future.

It depends on what the existing site is built on and what changes you need. If the codebase is clean and the scope of changes is reasonable, working with what you have is often the faster and more cost-effective path. If the existing site has structural issues or the required changes are extensive, a rebuild may make more sense in the long run.

Send us the link and describe what you need — we'll give you an honest assessment of which approach is better for your situation.

Yes. After launch, we're available for content updates, design changes, new sections, performance improvements, and any other ongoing needs. We don't lock clients into mandatory maintenance plans — you reach out when you need something, and we handle it.

For clients who prefer a retainer arrangement with a set number of hours per month, that's also available. We can discuss what makes sense based on how often your site changes.

SEO is a process, not a one-time fix. We start with a full technical audit, then work through on-page optimization, content mapping, and any structural issues that are holding your site back in search. Progress is tracked monthly with clear reports showing rankings, traffic, and conversions.

In terms of timeline: technical improvements can have an impact within weeks, but meaningful ranking gains for competitive keywords typically take 3 to 6 months. Anyone promising overnight results is not being honest with you. We focus on building something that holds and grows over time.

There's no hard minimum set by us, but there is a practical minimum below which campaigns don't generate enough data to optimize properly. For most industries, we recommend at least €300–500/month in ad spend to start seeing meaningful results and patterns. Below that, the learning phase takes too long and the data is too thin to act on.

Our management fee is separate from the ad spend — the budget you set goes directly to Google or Meta, not to us. We'll advise you on a realistic starting budget based on your goals and market before anything goes live.

Our focus is on paid advertising (Google Ads, Meta Ads) and performance tracking — not organic social media content creation or community management. If you're looking for someone to post on Instagram daily, that's not what we do.

However, if you need Meta Ads set up and managed for Facebook and Instagram — with creative direction, audience targeting, and performance reporting — that falls squarely within our services.

You get a monthly report that covers all the metrics that matter — spend, clicks, conversions, cost per result, and ROAS — with commentary on what's working and what's changing. We don't send raw data exports and expect you to draw your own conclusions.

We also build live dashboards in Looker Studio so you can check performance at any point without waiting for a monthly summary. Transparency about results — good or bad — is something we take seriously.

A full analytics setup from us includes: GA4 configuration, Google Tag Manager implementation, custom event and conversion tracking for all meaningful actions on your site, Meta Pixel with standard and custom events, linking GA4 to Google Ads and Search Console, and a Looker Studio dashboard. Everything is tested and verified before going live.

We can also do a partial setup if you already have some tracking in place but it's incomplete or unreliable — we'll audit what's there and fix or build on top of it.

We adapt to whatever communication style works best for you. Most clients prefer a combination of scheduled check-in calls (weekly or bi-weekly depending on the project phase) and async communication via email or chat for day-to-day updates and questions.

You'll always have a direct contact on our side — not a support inbox or a rotating team member. If something comes up between scheduled calls, you can reach us and expect a response the same day during business hours.

Yes. Every project starts with a written agreement that covers scope, deliverables, timeline, payment terms, and IP ownership. If you need an NDA before we discuss project details, we're happy to sign one — just let us know.

We believe that clear written agreements protect both sides and prevent misunderstandings. We don't do handshake deals, and we don't expect our clients to either.

The easiest way is to fill out the contact form or send us a message describing what you need. We'll get back to you within one business day to schedule a short introductory call — typically 20 to 30 minutes — where we learn about your project and you learn about how we work.

There's no obligation, no pitch deck, and no sales pressure. If we're a good fit, we'll put together a proposal. If not, we'll tell you honestly and point you in the right direction.